Answer:
AdvertisingPersonal SellingSales PromotionsDirect MarketingPublic Relations (PR).Advertising, public relations, personal selling, sales promotion, and direct and digital marketing are the five promotion mix tools used by marketers to communicate customer value.
What do you mean by Promotion?All of the activities that inform consumers about a product, brand, or service are referred to as promotions.
The promotion mix is a collection of advertising mediums that marketers utilize to reach their target market. It is frequently referred to as the communications mix because it is a crucial part of marketing communications.
The promotion mix budget, the promotion mix instruments (such as advertising, personal selling, sales promotions, direct marketing, and public relations), and the promotion mix tactics make up the promotional mix's four primary components.
Therefore, Advertising, public relations, personal selling, sales promotion, and direct and digital marketing tactics make to a company's overall promotion mix. Customers are engaged, customer value is convincingly communicated, and connections with customers are developed using the tools.
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1. explain the concept of imputed act. assuming you are the training manager you need to explain to an entry level agent trainee on how imputed act could endanger the whole company.
Any infringement of this nature could be detrimental to the company, and the company could face legal action as a result. This lawsuit might be financially taxing for the corporation and may jeopardize the company's going concern status.
A company is a legal entity that exists apart from its owners. Corporations have many of the same rights and obligations as persons under the law. They can enter into contracts, lend and borrow money, sue and be sued, hire people, possess assets, and pay taxes. A corporation is legally distinct from its owners. Corporations have many of the same legal rights and obligations as individuals. A key feature of a corporation is limited liability, which means that its shareholders are not personally liable for the company's debts. A company can be formed by an individual or by a group of people who share a same aim. This may not always imply making a profit.
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core competencies and competitive capabilities are usually . a. lodged in the narrow skills and specialized work efforts of a single department, as opposed to the combined expertise and capabilities of specialists scattered across several departments b. observed to stem from collaborative efforts with strategic allies c. bundles of skills and know-how that most often grow out of the collaborative efforts of cross-functional work groups and departments performing complementary activities at different locations in a firm's value chain d. found to result in competitive advantage when they involve highly specific technologies and are grounded in a company's own deep technical expertise e. built rapidly, usually in conjunction with important product innovations
Bundles of skills and know-how that most often grow out of the collaborative efforts of cross-functional work groups and departments performing complementary activities at different locations in a firm's value chain. Thus, option C is correct.
What is competitive?Competitive individuals are normally those who have discovered a subject they're really passionate about. They excel at looking for excuses to feel concerning what they are doing.
As there are various skill and professional groups who work together. It sometimes creates an environment with his competitiveness and strategy in their dealings. It finds them a way to perform better in their life. It will also give them the possibility of what they are doing at its best.
Therefore, option C is the correct option.
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energy auditors were more successful in persuading home owners to make improvements that would increase the energy efficiency of their homes when:
When offering recommendations to homeowners, energy auditors were more effective at convincing them to make changes that would improve their houses' energy efficiency when they utilized very descriptive language and examples.
What are energy auditors?An inspection survey and analysis of energy flows for energy conservation in a building make up an energy audit. It might have a method or system that lowers the energy input into the system without impairing the output.The energy auditor will examine buildings to gauge their present energy consumption and then offer suggestions to maximize effectiveness and cut costs.Energy auditors were more successful in persuading homeowners to make adjustments that would increase their homes' energy efficiency when they used very specific language and examples.Therefore, when offering recommendations to homeowners, energy auditors were more effective at convincing them to make changes that would improve their houses' energy efficiency when they utilized very descriptive language and examples.
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What are 4 things you should consider before opening a checking account?.
The 4 things you should consider before opening a checking account are Insurance. , Minimum deposit requirements., Fees. , Interest and rewards
What is a checking account?A checking account is a type of savings account that can be opened at a brick-and-mortar bank, online bank, or credit union. A checking account allows you to deposit money that can be withdrawn to pay bills or make purchases. Also known as a trading account. A checking account is a highly liquid type of trading account with a bank or other financial institution that allows the holder to make deposits and withdrawals.
Why is it called a checking account?A checking account is named after the traditional banking service of writing checks. In the UK and many other countries it is called a checking account. Individuals can open checking accounts at other financial institutions such as banks or credit unions.
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which schedules are the most resistant to extinction? 2.5 points a) continuous schedules b) fixed-rate schedules c) fixed-interval schedules d) intermittent schedules
Fixed-interval schedules are the most resistant to extinction.
In 2002, the young BNP chairman Mark Collett chose the Odal rune as the brand for his agency, then defined because the "younger BNP", which Channel four's young, Nazi and Proud cited turned into used by the Nazis and sections of the Schutzstaffel (SS).[1] In 2010, it turned into renamed "BNP Crusaders" and aimed at the slightly older demographic of 18–30 years of age.[2] In 2011, it changed its name to "Resistance". The organization falls underneath the arm of the British Nationalist young people movement with other groups which include BNP students. The YBNP claimed to be a civil rights motion and student stress organization for indigenous British students from 6th form onwards.
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to respond to media fragmentation, marketers are increasing their spending on group of answer choices micromarketing television advertising mass-media communication mass production
Advertising that targets a narrow specialized market is known as micromarketing. Micromarketing is the practice of selling products or services directly to a select group of customers.
Its flaws with regard to mass media advertising are as follows:
It takes more time since, in micromarketing, you must first define your target market before you can target just them.
Because traditional approaches can't be used to target a specific audience, it results in higher expenditures.
There is always a chance of choosing the wrong demographic to target or failing to locate the right client base, which might make all of the effort and money spent useless.
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residents of the hypothetical nation of jarna feared that the country's economy was failing. they rushed to convert their domestic currency into u.s. dollars and investors in businesses in jarna also converted their financial holdings. this mass conversion of currency is known as .
The mass conversion of currency is known as capital flight.
Capital flight is the widespread outflow of financial resources and money from a country as a result of factors like political or economic unrest, currency depreciation or the implementation of capital controls. Capital flight can be either legal—as when international investors return funds to their home nations—or illegal—as when countries impose capital controls that prevent the export of assets.
Poorer countries can suffer greatly as a result of capital flight because it hinders economic progress and may degrade living conditions. Contrary to popular belief, open economies are less susceptible to capital flight because investors are more confident in their long-term prospects as a result of transparency and openness.
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growth is expected to be constant after 2021, and the weighted average cost of capital is 10.7%. what is the horizon (continuing) value at 2022 if growth from 2021 remains constant? do not round intermediate calculations. do not round the growth rate. enter your answer in millions. for example, an answer of $1 million should be entered as 1, not 1,000,000. round your answer to the nearest whole number.
At the end of 2022, the Horizon (Continuing) Value will be $17,400 Million.
Free Cash Flow in Year 2022 (FCF2022) = $746.880 Million is what we have here.
Year 2021 Free Cash Flow (FCF2021) = $704.607 Million
Growth Rate is equal to [(FCF2022-FCF2021)/FCF2021]. x 100
= [($746.880 - $704.607) / $704.607] .607] x 100
= [$42.273 / $704.607] x 100
= 6.00%
Horizon (Continuing) Value Calculation
Year 2022 Free Cash Flow (FCF2022) = $746.880 Million
6.00% growth rate (g)
WACC = 10.55%, or weighted average cost of capital
The Horizon (Continuing) Value is then equal to FCF2022(1 + g) / (WACC – g)
= $746.880(1 + 0.06) / (0.1055 – 0.06) (0.1055 – 0.06)
= $791.69 / 0.0455
= $17,400,000,000
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you are deciding between two mutually exclusive investment opportunities. both require the same initial investment of $20 million. investment a will generate $3 million per year (starting at the end of the first year) in perpetuity. investment b will generate $2 million at the end of the first year and its revenues will grow at 3 percent per year for every year after that. a) which investment has the higher irr? b) which investment has the higher npv when the cost of capital is 6 percent? c) which investment has the higher npv when the cost of capital is 12 percent? d) explain why there is a difference in your answers for part (b) and part (c). for what values of the cost of capital does picking the higher irr give the correct answer as to which investment is the best opportunity?
The IRR is the discount rate that causes the NPV = 0. For Project A: NPV (A) = 2/r − 10 = 0
2/r= 10,
IRR (A)= 20%
For Project B: NPV (B) = 1.5/(r − 0.02) −10 = 0
1.5 = (r − 0.02) × 10
0.15 = r − 0.02
IRR (B) = 17%
Thus, Project A has a higher IRR.
Which investment has the higher NPV when the cost of capital is 7%?
NPV (A) = (2/0.07) − 10 = $18.571 million
NPV (B) = 1.5/(0.07 − 0.02) − 10 = $20 million
The crossover point can be solved by setting the NPVs equal to one another: NPV (A) = NPV (B)
2/r − 10 = 1.5/(r − 0.02) − 10
2(r − 0.02) = 1.5 r
0.5r = 0.04
r = 0.08 = 8%
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pricing a product at $399.99 instead of $400 to make the customer view the price as in the $300 range instead of the $400 range is an example of:
An example of psychological pricing is pricing a product at $399.99 instead of $400 to make the client think it is closer to $300 than $400.
What is psychological pricing?The use of pricing to sway a customer's purchasing decisions or spending patterns is known as psychological pricing. The objective is to satisfy a customer's psychological need, whether that need is to save money, invest in the best product, or receive a "good deal."In order to influence consumer behavior, psychological pricing, a subset of pricing methods, is frequently employed. According to research, presenting prices in a particular way might influence a customer's subconscious reaction and influence them to make a buy.An example of psychological pricing is pricing a product at $399.99 instead of $400 to make the client think it is closer to $300 than $400.Therefore, an example of psychological pricing is pricing a product at $399.99 instead of $400 to make the client think it is closer to $300 than $400.
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when the economy faces demand-pull inflation, fiscal policy should move toward a government budget .
when the economy faces demand-pull inflation, fiscal policy should move toward a government budget known as a surplus.
The portion of a resource or item that is not being utilised is called a surplus. When there is unsold merchandise, for instance, there is an inventory surplus. When income exceeds expenses, there is a budget surplus. Consumer and producer surpluses are the two types of economic surplus.
When the cost of a commodity or service falls below the highest price a consumer is willing to pay, there is a consumer surplus. The buyer will then have enough money to purchase the item. When the price of a good that is being sold sells for more than the producer anticipated, allowing the producer to generate an excess profit, this is known as a producer surplus. Keep in mind that these two possibilities are incompatible.
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2. Find the slope of linear demand curve for pen, when consumer purchases 100 at Rs. 10 per pen and 50 at Rs. 15 per pen.
The slope of the linear demand curve for the pen purchased by the consumer is -10.
What is the slope ?A demand curve is a straight line that slopes downward. The demand curve shows the relationship between the price of a good and the quantity demanded of the good.
The demand curve sloped downwards. The reason for this is that there is a negative relationship between the price of a good and the quantity demanded of the good. The higher the price, the lower the quantity demanded and the lower the price, the higher the quantity demanded.
The slope of the demand curve measures the change in quantity demanded when there is a change in price.
Slope of the linear demand curve = change in quantity demanded / change in price
Slope of the linear demand curve = (100 - 50) / (10 - 15)
Slope of the linear demand curve = 50 / -5
Slope of the linear demand curve = -10
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zenith company's merchandise inventory account the adjusting entry to record this 1370 of inventory shrinkage is
The adjusting entry to record this transaction by Zenith company will be:
Cost of goods sold A/c ......Dr. $1370
Merchandise inventory A/c......Cr $1370
Inventory shrinkage is the term used to describe the missing $1,370 in inventory that was discovered during the physical count. When a product is damaged or has expired, inventory shrinkage may take place. These journal entries will need to be made when the company experiences shrinkage.
Cost of goods sold A/c ......Dr. $1370
Merchandise inventory A/c......Cr $1370
So, this entry shall be passed for as an adjusting entry
In the scenario, inventory declines while the cost of goods sold rises.
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which 2 quickbooks subscription levels would support a client who needs to track inventory and create purchase orders and budgets? self-employed plus simple start essentials advanced
2 QuickBooks subscription levels would support a client who needs to track inventory and create purchase orders and budgets QuickBooks Online Plus and Advanced.
Simple Start is for unmarried users, Essentials for up to 3 users, and plus for as much as 5 users. The Essentials plan presents all of the capability of Simple Start at the side of handling payments and monitoring time. QuickBooks Online Plus has the capabilities covered in Simple Start and Essentials, plus greater capability for small agencies with greater complicated needs. It's the maximum famous subscription level.
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7. you want to establish today a 4-year college annuity for your young niece with the first payment starting 18 years from year from now. the initial annuity payment will be $50,000 but needs to grow by 10% per year. assume prevailing interest rates of 5%. how much must you invest today to achieve this result?
You must invest $35971.76 today to establish today a 4-year college annuity for your young niece.
How much to invest-
=50000/ (1+10%) ^18+50000× (1+10%)/ (1+10%)^19+50000×(1+10%)^2)/(1+10%)^20+50000×(1+10%)^3/(1+10%)^21
= 35971.76
Annuity- An annuity is a contract between you and an insurance company in which the insurer agrees to pay you either immediately or in the future. An annuity can be purchased with a single payment or a series of payments.
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Why is location important for a supermarket?.
The supermarket business is ideal for people who want to earn a living by supplying customers with daily household needs. so location is important for a supermarket.
What is supermarket?A supermarket is like a regular store but on a larger scale, offering a variety of household items such as food and beverages, groceries, stationery, etc. Specifically, a supermarket is a self-service grocery store, a concept originated by an American company that aims to end the time-consuming, labor-intensive and cumbersome process of traditional grocery shopping. As introduced in the United States, the supermarket was a one-stop shop for green foods, fresh supplies, dry foods, household items, personal care, and even a pharmacy.
Piggly Wiggly stores, opened in 1916 in the US state of Tennessee, are the first supermarket in the world. In 1966, India's first supermarket called Super Bazaar opened its doors in Delhi's Connaught Place.
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the programming team at zynga has a low level of cohesiveness. what reason might explain this?the team is large.the group members like each other.the group agrees on goals.the group tends to compete with other groups in the company.
The group tends to compete with each other groups in the company.
Cohesiveness means the inclination of group members toward each other more specifically it refers to the tendency of a group of people that work altogether to achieve common goals and satisfy the emotional needs of each other.
So if a group has a low level of cohesiveness then obviously by definition there are competitive environment created in the mind of groups of people so they want to compete with each other and prove themselves as I'm best among others.
It creates low trust among them they worked selfishly.
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all of the following are ways in which a firm can increase its growth rate of equity earnings without any external financing except
The company's own required rate is determined by risk-return preferences, inflation expectations, and the capital structure of the company. Every last one of these and different elements can significantly affect a security's inborn worth.
How does risk-return work?
An investment principle known as the risk-return tradeoff states that the potential reward is proportional to the risk. Investors must take a variety of factors into account when calculating an appropriate risk-return tradeoff, such as their overall risk tolerance and the likelihood of recovering lost funds.
How is the risk of return calculated?
It is calculated by dividing the investment's standard deviation by the investment's return after subtracting the risk-free rate.
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For many years, the united states has had tremendous agricultural surpluses. If these surpluses were given to nations chronically in need of food, it would __________.
For many years, the united states have had tremendous agricultural surpluses. If these surpluses were given to nations chronically in need of food, it would undercut the recipient nations' agricultural economy and lead to greater food dependence.
What is the agricultural economy?Agricultural economics is an area of applied economics that focuses on using economic theory to optimize the production and distribution of goods made of food and fiber. When agricultural economics first emerged, it was a subfield of economics that focused on how the land was used.
It concentrated on increasing agricultural productivity while preserving a healthy soil ecology. The discipline grew over the 20th century, and its current focus is substantially broader. Agricultural economics currently covers a wide range of practical concerns and overlaps traditional economics significantly.
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the group auditors decide not to refer to the audit of component auditors who audited a subsidiary of the group financial statements. after making inquiries about the component auditors' professional reputation and independence, the group auditor most likely would
The group auditors decide not to refer to the audit of component auditors who audited a subsidiary of component auditors.
An auditor is someone or a firm appointed by using a organization to execute an audit. to act as an auditor, a person should be certified by the regulatory authority of accounting and auditing or possess certain specific qualifications
The auditor has an obligation to devise and perform the audit to attain affordable warranty approximately whether the economic statements are free of cloth misstatement, whether due to mistakes or fraud.
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The process of setting up the festival requires experience, expertise, and a constant flow of communication among various stakeholders in order to properly coordinate. This is ______ communication, which mcfarland failed at.
The process of setting up the festival requires experience, expertise, and a constant flow of communication among various stakeholders in order to properly coordinate. This is horizontal communication, which mcfarland failed at.
The term "horizontal communication," sometimes referred to as "lateral verbal exchange," refers to interactions among teams, departments, or people working at the equal degree inside an agency. in line with the definition of lateral conversation, it's far "the alternate, providing or sharing of records, enjoy, thoughts or emotions among human beings within a community, peer groups, departments or units of an enterprise.
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although associated with a number of factors, the learning curve normally is most closely identified with the analysis of direct labor costs.
Even though associated with a number of factors, the studying curve commonly is maximum carefully diagnosed with the evaluation of Direct labor costs is true.
Direct labor costs check with the entire cost incurred via the agency for paying the wages and other blessings to the employer's employees towards the paintings performed by using them, which are associated directly with the manufacturing of the fabricated from the employer or for the availability of the services.
Direct labor costs to the salaries and wages paid to workers that may be immediately attributed to unique services or products. It includes the cost of ordinary running hours, beyond regular time hours worked, payroll taxes, unemployment tax, Medicare, employment insurance, and so on.
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which items are considered changes in estimates that would be treated on a prospective basis in the current period and future periods?
The items that are considered estimate changes that would be treated on a prospective basis in the current period and future periods are increasing the residual value of an asset and change in useful life of an asset. (Option A and D)
Estimate changes refer to the changes that require adjustment of the carrying amount of an existing asset or liability or modification of the consequent accounting for existing or future assets or liabilities. The items that are considered changes in estimates that would be treated on a prospective basis in the current period and future periods would be increasing the residual value of an asset and change in useful life of an asset. The residual value, also called salvage value, refers to the estimated worth of a fixed asset at the conclusion of its lease term or useful life. The useful life of an asset refers to the time period during which an asset is expected to be available for use. It also refers to the number of production units expected to be gained from the asset.
Note: The question is incomplete as it is missing options. The options are a) increasing the residual value of an asset. b) forgetting to record depreciation expense in the previous period. c) incorrectly capitalizing an item when it should be expensed. d) change in useful life of an asset.
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Carlo implemented some management changes that increased worker productivity in his company. This increased the _____ and led him to _____ workers.
'Carlo implemented some management changes that increased worker productivity in his company. This increased the marginal revenue product of labor and led him to hire more workers.
Marginal revenue is a central concept in microeconomics and represents the total additional revenue generated by increasing product sales by one unit.
Marginal revenue is excess revenue resulting from the sale of additional units of production. Marginal revenue may remain constant for a given level of output, but will eventually decrease as output level increases, following the law of diminishing returns.
Marginal Revenue is the money a company earns for each additional sale. In other words, it determines how much money a company makes from selling another product. For example, if a baker sells additional bread for $2, his marginal income is also $2.
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A principal of $4,570 is placed in an account that earns 4.5% interest. if the interest is compounded annually, how much money will be in the account at the end of 5 years? a. $4654.15 b. $4775.65 c. $5638.75 d. $5695.05 please select the best answer from the choices provided a b c d
$4,570 in principal is deposited in an account with a 4.5% interest rate. Money will be $5695.05 if interest is compounded annually.
How is compounded annually determined?
In order to compute compound interest, multiply the principle of the original loan by the annual interest rate multiplied by the number of compound periods minus one. You will then be left with the principal amount of the loan plus compound interest. annual interest compounding noun [U] FINANCE. a way to calculate and apply interest to a loan or investment once a year rather than over a longer period of time: If you borrowed $100,000 at 5% interest compounded annually, you would have $5,250 in debt on a $105,000 principal after the first year. Compound interest is computed as interest on the principle of an account plus any accrued interest. If you put $1,000 in a savings account with 2% yearly interest,
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Imagine you are 5 years away from retirement. What type of mutual funds would be best for your portfolio?.
When you are 5 years away from retirement then Fixed income funds would be the best possible choice for you.
What exactly does "portfolio" mean?A portfolio is a collection of financial assets, such as securities, bonds, commodities, cash, and cash equivalents, such as closed-end funds and exchange-traded funds (ETFs). Most people think that a portfolio's core consists of equities, bonds, and cash.
How should a strong portfolio appear?A wide variety of investments should be included in a diversified portfolio. For many years, financial consultants frequently advised creating a 60/40 portfolio, in which 60% of the capital would be invested in equities and 40% would be in fixed-income securities like bonds. Others, notably younger investors, have urged for greater equity exposure.
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A calculated item, unlike a calculated field, does not appear in the _________ field list.
A calculated item, unlike a calculated field, does not appear in the pivot table field list.
What is a Pivot table?An extended table's individual components are aggregated into one or more discrete categories in a pivot table, which is a table of grouped data. This summary may contain sums, averages, or other data that the pivot table aggregates using an aggregation function of choice that is applied to the grouped information. An interactive technique to quickly summarize vast volumes of data is with a pivot table. A Pivot Table can be used to thoroughly evaluate numerical data and provide unexpected answers regarding your data. Querying vast volumes of data in a variety of user-friendly ways is one task that a pivot table is very useful.Unlike a calculated field, a calculated item does not show up in the list of fields for a pivot table.Therefore, a calculated item, unlike a calculated field, does not appear in the pivot table field list.
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amira is going to invest in an account paying an interest rate of 2.4% compounded continuously. how much would amira need to invest, to the nearest dollar, for the value of the account to reach $320 in 17 years?
Answer:p=213
……………………………
assume the following data for a country: total population, 500; population under 16 years of age or institutionalized, 120; not in labor force, 150; unemployed, 23; part-time workers looking for full-time jobs, 10. what is the size of the labor force? what is the official unemployment rate?
a)230 is the size of the labor force. b)10% is the official unemployment rate.
What contributes to the high unemployment rate?Cycles of unemployment are caused by low consumer demand. When demand declines, businesses suffer disproportionate profit losses. They must let employees go if they don't think sales will increase quickly. It is cyclical because rising unemployment leads consumer demand to decline even further. It is hotly contested at what unemployment rate positive output occurs. However, economists advise that once the unemployment rate in the United States falls below 5%
Briefing:a. Total Population - Population under 16 years of age or institutionalized - not in labor force: 500 - 120 - 150 = 230
b. Unemployment / labor force: (23/230) * 100 = 10%
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In the context of inventory costs, _____ costs can reflect backorders or service interruptions for external customers.
In the context of inventory costs, Stockout costs can reflect backorders or service interruptions for external customers.
What are Stockout costs?The capital lost from inventory that is no longer available for customers to purchase is known as stockout costs. The company loses money when a customer cannot purchase an item because it is out of stock.Stockout costs might represent backorders or interruptions in service for customers outside the supply chain in the context of inventory expenses.The three basic types of inventory-related expenses are ordering, holding, and shortage costs.Managers struggle to predict customer demand, especially when there is a significant departure from historical sales, which makes it challenging to calculate stock-out costs.Therefore, n the context of inventory costs, Stockout costs can reflect backorders or service interruptions for external customers.
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