Mass marketing, often known as undifferentiated marketing, is a tactic that involves developing a single message for every possible audience. It increases brand recognition and enables firms to contact more customers at a reduced cost.
It encompasses all the activities that companies undertake to push, sell, and distribute that product or service. The goal is to come up with sales and build a loyal Marketing customer base by informing prospective and existing buyers about the offering. The key purpose of selling is to induce people to inquisitive about the products or services of an organization.
This happens through market research, research and contemplating the interest of a business's ideal customers and attracting them through messaging which might be educational and helpful to a business's target group.
Marketing Management is an organizational discipline, which deals with the sensible application of promoting orientation, techniques and methods in enterprises and organizations and with the management of a company's marketing resources and activities.
The underside line of any business is to form money and marketing is a vital channel to achieve that end goal. Creative explained that without marketing many businesses wouldn't exist because marketing is ultimately what drives sales.
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Substitute goods have cross-price elasticity that is?
The cross elasticity of demand for substitute goods is always positive.
What is meant by cross-price elasticity?
The cross-price elasticity of demand refers to the percentage change in the quantity demanded of a given product due to the percentage change in the price of another "related" product.
Cross Price Elasticity of Demand measures the relationship between two products and how the price change of one affects the demand of the other.
These can be categorized into three types; substitute goods, complementary goods, and unrelated goods.
Cross Price Elasticity of Demand can be calculated by dividing the change in demand of X by the change in the price of Y.
Cross Price Elasticity of Demand (XED) assesses how two products are related to one another when the price of one changes.
How will the 20% increase in a Hershey's chocolate bar affect the demand for Snickers?
In other words, it determines how the change in the price of one product influences the demand for another.
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Briefly summarize how project management knowledge areas can be applied to building the gaza pyramid project.
The project management body of knowledge is known as PMBOK. The Project Management Institute has developed and regularly updates this list of accepted terms and principles for project management (PMI).
This is known as project management , which also covers such core plans as creating a project charter that is produced during the beginning phase. It is this document that establishes the project's parameters and names the project manager.
The project management plan, which is created as a roadmap for the project to follow in order to succeed, is another facet of this subject. The project plan is prepared, approved by stakeholders and/or sponsors, and then monitored and tracked as the project advances through a change log. The project management of these project plans can be aided by the use of project management software, such as Project Manager.
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Which type of extranet will allow businesses within an industry to share information or integrate shared business processes?
Value added network type of extranet will allow businesses within an industry to share information or integrate shared business processes.
A private, hosted service called a value-added network (VAN) gives businesses a safe way to send and share data with their counterparties. In order to facilitate electronic data interchange (EDI) between businesses, value-added networks were frequently used.
A value-added network is a hosted service that facilitates the exchange of standards based on confidential information by business partners using common business procedures. Value-added network services are the name of the provided service.
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A lead generation website received 1,000 visitors, gained 80 leads, and booked jobs with 20 of those leads. What is the conversion rate and what is the close rate?.
The conversion rate is 8% and the closing rate is 25%.
Conversion rate can be defined as one of the most common metrics used by marketers, salespeople, and business professionals. It is often discussed and taken on the surface as an important metric or key performance indicator for most businesses.
Closing ratio or also known as close rate, can be described as a measure that shows how efficiently a sales professional or a sales team performs. Closing ratio or also known as close rate tracks how many sales have been closed compared to the number of proposals given. In other words, closing ratio or also known as close rate tracks how many leads out of all prospects made a purchase.
The formula for calculating the conversion rate is quite simple:
Conversions / Visits* = Conversion Rate
Conversion rate = [tex]\frac{80}{1000}. 100[/tex]% = 8%
Close rate = Closed deals/ total sales leads
Close rate = [tex]\frac{20}{80}.100[/tex]% = 25%
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Why is transformational leadership becoming more vital to the success of a business?
Transformational leadership is that kind of leadership style that inspires positive changes in employees . Transformational leaders are enthusiastic, passionate and energetic about how to engage with their brand. These leaders help every member of the group to succeed. Transformational leadership is not only beneficial in workplaces but in other situations as well.
Transformational leadership can help companies develop leadership training programmes that can be used to teach transformational leadership skills. Some important parts of transformational leadership are acquiring communication skills such as resolving conflicts in the workplace and recognising the needs of employees.
Transformational leaders encourage, inspire and motivate employees to perform in ways that create change. This results in an engaged workforce that's empowered to innovate and help shape an organization's future success.
Therefore, transformational leadership is considered vital for success of a business.
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Physical location of the business is a factor which should influence the type of ownership chosen. True or false?.
Physical location of the business may be a factor which should influence the type of ownership chosen. false
What is business environment and its factors?
Definition of Business Environment is sum or collection of all internal and external factors like employees, customers needs and expectations, supply and demand, management, clients, suppliers, owners, activities by government, innovation in technology, social trends, market trends, economic changes, etc.
What is the most important factor in business?
Most business have the merchandise thing covered, delivering an honest enough product or service to be successful. From countless research results, Marketing and Sales and Money is that the small business biggest challenge. But the One key factor liable for most success and failure is Money management.
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Prior to its stock market crash, japan enjoyed strong economic growth. however, the country also faced economic risk because:________
Prior to its stock market crash, japan enjoyed strong economic growth. however, the country also faced economic risk because "its banking system was overburdened with bad loans"
What is Economic growth and risk?
Economic growth, which is defined as an increase in people's real income, indicates that the ratio of people's income to the prices of the things they may purchase is rising; as a result, goods and services are more readily available, and people experience less poverty. Define economic risk. Economic risk is the risk exposure associated with an investment made abroad as a result of shifting market conditions or the unfavorable impact of macroeconomic factors. learn more about governmental initiatives, the fall of the existing administration, and a dramatic change in the exchange rate
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Utah bank's bid price for canadian dollars is $0.7976 and its ask price is $0.8110. what is the bid/ask percentage spread? round your answer to two decimal places.
Utah Bank's bid/ask spread is 1.6%
= ($0.8110 - $0.7976)/$0.8110
= 0.016 or 1.6%
In markets with discrete prices and elastic liquidity demand, the effective bid-ask spread measured relative to the spread midpoint overstates the true effective bid-ask spread. During times of increased market risk or volatility, bid-ask spreads may widen. The spreads of the underlying securities may be wider if market makers are forced to take additional measures to facilitate their trades during times of volatility, which will result in wider spreads on the ETF. The lowest offer price made by sellers who are quoting security is referred to as the best ask (best offer). The seller's lowest asking price for an asset is represented by the best ask. Half of the national best bid and offer is the best ask.
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What is the present value of $2,725 per year, at a discount rate of 10 percent, if the first payment is received 8 years from now and the last payment is received 21 years from now?
discount rate assuming 1200 units of weekly demand
45 weeks make up a year.
Weekly demand divided by the number of weeks in a year (1200 x 45) equals annual demand (D).
Cost of ordering (C) = $55
Holding costs (H) equal 25% of the purchase price, or 25% of $3.20, or 0.25 times $3.20, or $0.8.
EOQ = (2DC/H) = [(2 54,000 55)/0.8] = [(5,940,000/0.8)] = [7,425,000/0.8] = 2,725 units
Answer: D (2,725 units)
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The cio of a financial datacenter creates a threat assessment matrix. Which factor helps to identify threats as they relate to specific industries?
The cio of a financial data center creates a threat assessment matrix. Relevancy helps to identify threats as they relate to specific industries.
In macroeconomics, an enterprise is a department of an economic system that produces a intently-associated set of raw materials, items, or offerings. for instance, one may check with the wooden industry or to the insurance enterprise.
Industries are typically classified by using the products and offerings they produce. for example, the pizza enterprise is made up of all manufacturers who produce and sell pizza within the market. it's miles essential to notice that for a pizza maker to belong to the pizza industry, he or she should promote the product they make in the marketplace.
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The foundation of an integrated marketing communication program consists of a careful review of the company's _____________________.
The foundation of an integrated marketing communication program consists of a careful review of the company's image, the buyers to be served, and the markets in which the buyers are located.
One of the most important and intricate aspects of a business's marketing initiatives is marketing communication (MarCom). marketing communication may be broadly defined as all the communications and medium you use to communicate with the market. Your web presence, printed materials, PR initiatives, sales presentations, sponsorships, trade show appearances, and more are all examples of marketing communication. Marketing communication also encompasses advertising, direct marketing, branding, packaging, your online presence, and more. Marketing communications, refers to the messaging and medium that businesses employ to reach their target markets. Presentations, sponsorships, direct marketing, social marketing, and traditional advertising are a few examples of marketing communications.
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Why is evaluating projects via the capital budgeting process is more difficult in a multinational environment?
Three factors can be used to analyze the main risk involved in budgeting for foreign capital: exchange rate volatility, political risk, and economic instability, particularly in relation to inflation. These elements have the potential to be the main roadblocks in international capital budgeting.
The process a company uses to assess potential big projects or investments is called capital budgeting. Before a project is approved or rejected, capital budgeting is necessary. Examples of such projects include the construction of a new plant or a significant investment in a third party venture.
The decision-making process related to investing in long-term projects is referred to as capital budgeting. One example of this is the capital budgeting process carried out by an organization to determine whether to keep using the current machinery or purchase new machinery to replace the old machinery.
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Pension trust funds use the modified accrual basis of accounting.
true/ false
Pension trust funds use the modified accrual basis of accounting. The given statement is true.
According to the accrual accounting method, revenue or expenses are recorded when a transaction takes place rather than when a payment is made or received. The matching principle, which states that revenues and expenses should be recognised in the same period, is followed by this method.
When a transaction takes place or a payment is made, accountants use the accrual accounting method to record revenue and/or expenses. Sales made on credit, purchases made on credit, rent paid, electricity costs, depreciation, audit fees, and other similar items are some of the most typical examples of accrual accounting.
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Ramona is preparing an economic feasibility study. she has a calculation where she takes total benefits minus total costs and divides that answer by the total costs. she is calculating ________.
Return on investment is calculated by Ramona is preparing an economic feasibility study. she has a calculation where she takes total benefits minus total costs and divides that answer by the total costs .
What is Return on investment ?
Return on investment (ROI) is a performance metric used to assess an investment's effectiveness or profitability or to compare the effectiveness of several investments. ROI aims to quantify the amount of return on a specific investment in relation to the cost of the investment.
ROI is calculated by dividing the benefit (or return) of an investment by the investment's cost. A percentage or ratio is used to represent the outcome.
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Developing a _______ can help a manager identify and define the markets in which the firm wants to compete
Developing a specific set of qualitative and quantitative criteria can help a manager identify and define the markets in which the firm wants to compete.
Market segmentation, at its core, is the strategy of breaking your target market into digestible segments. Market segmentation divides a market into subsets based on demographics, requirements, goals, similar interests, and other psychographic or behavioral characteristics that help the target audience be better understood.
Understanding your market segmentation allows you to use this targeting in your product, sales, and marketing initiatives. Market segmentation can fuel your product development cycles by informing how you generate product offers for distinct groups such as men vs. women or high vs. low income.
Hence, the answer is a specific set of qualitative and quantitative criteria.
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Having a large prestigious, well-known brand is an example of a(n) ______ for an organization. multiple choice question. weakness strength threat opportunity
Having a large prestigious, well-known brand is an example of a Strength for an organization.
Brand Strength: A company's value is its brand strength. A brand can maintain its standing if it can create a favorable price perception, share the same values as its customers, and provide the highest level of quality. This phrase frequently pertains to brand equity.
Example of a Strong Brand: Apple
Having a large prestigious, well-known brand is an example of a Strength for an organization.
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Martin electronics has an accounts receivable turnover equal to 16 times. if accounts receivable are equal to $80,000, what is the value for average daily credit sales?
The value for average daily credit sales $3287.67.
Credit sales are bills that are not made till numerous days or perhaps weeks after a product has been added. quick-term credit score arrangements appear on a company's balance sheet as bills receivable and vary from bills made at once in coins.
Credit sales score journal access refers back to the magazine entry recorded through the business enterprise in its income magazine whilst the business enterprise makes any sale of the inventory to a 3rd birthday party on credit score. In this situation, the debtor's account or account receivable account is debited with the corresponding credit to the sales account.
Receivables turnover = (Net Credit Sales/Average Accounts Receivable)
15 = x/80,000
x = 80000*15 = 1,200,000
Average daily credit sale = (1,200,000/ 365) = 3287.671233
Average credit sales is $3287.67
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________ refers to the process of dividing organizational functions (sales, production, accounting/bookkeeping) into separate units.
The process of separating organizational functions (sales, production, accounting/bookkeeping) into distinct units is known as departmentalization.
The practice of organizing activities into departments is referred to as departmentalization (or departmentalization). Specialists are produced by the division of labor, who require coordination. The organization of specialists into departments makes this coordination easier.
What is departmentalization?
An organizational structure known as departmentalization divides employees into groups or departments according to a specific set of standards. These divisions cooperate to carry out responsibilities under the direction of their own leadership. There may be collaboration between various departments on large or complex projects.Business leaders might divide teams into functional departments based on the areas of expertise of the specialists on each team.Process departmentalization is nothing more than a method of carrying out a process by grouping related operations into distinct groups and categorizing them. These groups have developed specific methods for carrying out particular tasks. Each activity stands apart from the others.To learn more about departmentalization visit:https://brainly.com/question/25823018
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Beginning work in process inventory $ 30,000 total manufacturing costs added to production $ 200,000 ending work in process inventory $ 52,000 what is the cost of goods manufactured?
Beginning work in process inventory $ 30,000 total manufacturing costs added to production $ 200,000 ending work in process inventory $ 52,000 and $135,000 is cost of goods manufactured
Inventory at a manufacturing company includes raw materials utilised in production, as well as semi-finished goods stored in warehouses or on factory floors, in addition to the finished product that has been manufactured and is available for sale.
An illustration would be a manufacturer of cookies. The inventory would consist of the packets of cookies that are ready to sell, the semi-finished stock of cookies that haven't been cooled or packaged yet, the cookies set aside for quality control, and raw materials like sugar, milk, and flour.
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__ is the accounting function that involves observing business transactions and events
The accounting task of keeping records of corporate transactions and events is called bookkeeping.
The process of bookkeeping, which is the recording of financial transactions, is a step in the accounting process used in businesses and other organizations.
It entails setting up source documents for every business transaction, operation, and other event. Purchases, sales, receipts, and payments made by an organization or company as well as by an individual are all considered transactions. The single-entry and double-entry bookkeeping systems are two of the common ways of keeping books. Any procedure for documenting financial transactions is a bookkeeping procedure, even though these may be considered to be "genuine" bookkeeping.
The term "bookkeeper" typically refers to a person engaged by an organization to carry out bookkeeping duties (or book-keeper).
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An entity fails to adjust the revenue received in advance account for rent that has been earned, what effect will this have on the financial statements?
Assets will be overstated and revenues will be understated.
A company's exaggerated net income, which transfers to the balance sheet as retained earnings and, thus, increases shareholders' equity, will be the result of overstating assets or understating liabilities. Profits will be lower and the business will appear weaker than it actually is if assets are understated. The impact of understatements on an income statement would be similar. On a cash-flow statement, understating liabilities would result in an increase in cash flow whereas understating assets would result in a drop in cash flow. When an account or a figure on an account is inflated, more money than necessary is recorded on the financial statement.
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A ____ is a counting number greater than 1 that is not prime. this number has factors other than 1 and the number itself.
A composite number is a counting number greater than 1 that is not prime. this number has factors other than 1 and the number itself.
A composite number is a fine integer. which isn't always high (i.e., which has elements other than 1 and itself). the first few composite numbers (on occasion known as "composites" for quick) are 4, 6, 8, 9, 10, 12, 14, 15, 16, ... (OEIS A002808), whose high decompositions are summarized within the following desk.
Even composite numbers are all even numbers and aren't prime. four, 6, 8, 10, 12, 14, 16, etc. are examples of even composite numbers. The smallest even composite range is 4.
A prime number is a whole number greater than 1 whose best factors are 1 and itself. A factor is a whole wide variety that may be divided frivolously into any other number.
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Explain how appropriate competence and capabilities contribute to a pa's qualifications to conduct a financial statement audit.
Auditors develop their competency and capabilities for performing an audit through formal education in auditing and accounting, adequate practical experience, and continuing professional education.
Auditors are professionals with the training and experience necessary to analyze financial records, verify their authenticity, and ensure that companies are adhering to tax laws. They protect businesses from fraud, draw attention to irregularities in accounting practices, and on rare occasions, they act as consultants, helping businesses find ways to increase operational effectiveness. Auditors play a range of functions within different industries. Auditors monitor the efficiency of business management by assessing financial processes. They are in charge of overseeing a company's entire financial flow and making sure that the money is properly recorded.
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Daily enterprises is purchasing a million machine. It will cost to transport and install the machine. The machine has a depreciable life of five years and will have no salvage value. If daily uses straight-line depreciation, what are the depreciation expenses associated with this machine?.
The machine's annual depreciation costs are calculated by dividing the machine's purchase price by its installation cost over a 5-year period is $2,151,200.
The depreciated cost of a fixed asset is its value less the total accumulated depreciation that has been recorded against it. The total amount of capital that is "used up" in a certain time frame, such as a fiscal year, is referred to as the depreciated cost in a broader economic sense.
Installation Costs are all expenses that the developer actually incurred and paid to third parties for services rendered in connection with the Installation Work, as shown by invoices, receipts, contracts, and any other documentation of payment and completion of the work that the city may reasonably request.
Depreciation costs equal (10,700,000 + 56,000) / Number of Years divided by five, = $2,151,200.
Daily Enterprises is purchasing a $10.7 million machine. It will cost $56,000 to transport and install the machine. The machine has a depreciable life of five years and will have no salvage value. If Daily uses straight-line depreciation, what are the depreciation expenses associated with this machine?
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When multiple performance obligations exists in a contract, they should be accounted for as a single contract performance obligation when:________
When multiple performance obligations exists in an exceedingly contract, they ought to be accounted for as one contract performance obligation when each service is interdependent and interrelated.
An interdependent and interrelated service means the service can not be separated, one can't be said to own been concluded without concluding the opposite, invariably they'll be accounted for as one performance obligation. The merchandise can not be distinct for a definite product means the performance may be separated and it must be determinable for this an obligatory attribute of a contract. A definite performance obligation means it is not a multiple performance obligation.
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Xytex products just paid a dividend of $1.77 per share, and the stock currently sells for $28. if the discount rate is 12 percent, what is the dividend growth rate?
Xytex Products recently distributed a $1.77 per share dividend, and the stock is presently trading at $28. The dividend growth rate is 5.3409% annually if the discount rate is 12 percent.
Given data:
Dividend per share = $1.77
Stock price = $28
Discount rate = 12%
Dividends per share (DPS), dividend growth rate, and needed rate of return make up Gordon's dividend growth model's three inputs (RoR). The DPS growth rate is the annual percentage rate at which a corporation increases its dividend payments to its common equity shareholders. The minimum rate of return at which investors will purchase a company's stock is known as the needed rate of return.
Now we can use Gordon's dividend growth model,
Price = Dividend1/(Ke - g)
Price = Dividend0 x (1 + g)/(Ke - g)
28 = 1.77 x (1 + g)/(0.12 - g)
So, resolving the previous equation, g = 5.3409%
So, here dividend growth rate = 5.3409% p.a.
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Describe factors that encourage conspicuous
consumption by the purchase of status sym-
bols.
Veblen's initial thesis said that better social standing and peer recognition were the two key factors influencing ostentatious consumption.
Conspicuous consumerism is the act of acquiring things or services specifically with the intention of flaunting one's affluence. When publicly exhibited products and services are too expensive for other people in a person's class, conspicuous spending is a way to demonstrate one's social position.
What is the conspicuous consumerism theory?
Conspicuous consumption is defined as. Displaying extravagant riches in order to improve one's standing and reputation in society is known as conspicuous spending.To Learn more about conspicuous consumption, click the links
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A verb associating two nouns in a business rule translates to a(n) ____ in the data model.
A verb associating two nouns in a business rule translates to a(n) entity in the data model.
A business rule is a short, unique, and unambigous description of a policy, manner, or precept inside a particular enterprise's environment. properly written business regulations are used to outline entities, attributes, relationships, and constraints.
Business policies permit the author to increase courting participation guidelines and constraints and to create a accurate information version. in addition they allow the creators to apprehend business procedures, and the nature, position and scope of the facts.
You translate business regulations into statistics version additives via following the basic ideas: a noun in an enterprise rule will translate into an entity inside the model and a verb (lively or passive) associating nouns will translate right into a courting many of the entities.
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In 25 words or fewer, explain why the place variable is more likely a concern of a producer of goods than a provider of services.
The place variable is more likely a concern of a producer of goods than a provider of services, as the people want the right quality at the right place for consumption.
Who is a producer?
A producer can be defined as the person who produces the goods and is supplied to others for consumption or further processing.
As different people are situated in different locality or regions. This defect that the face variable is important as if the demand is in a different region, but the product is being produced and supplied in another region, then it won't be fulfilling the demand and supply variable of the market.
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Households and firms in the u.s. economy interact with those in the rest of the world in the ________ market and in the market.
Households and firms in the u.s. economy interact with those in the rest of the world in the Goods markets and financial markets
What is Goods market?
Markets where businesses and households exchange goods and services are known as goods markets. Households function as buyers while businesses operate as sellers in this market. This function is the opposite of the factor market, which is the market where transactions involving production factors are made.
Economics divides things into two categories:
interim products and services
Finished products and services
Companies exchange intermediate goods and services with other businesses in order to produce additional goods and services. In the meanwhile, people buy finished products and services.
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