If Stacy has Tide as her favorite but chooses another detergent that is less expensive, then we can refer to that as brand preference.
What is Brand Preference?Brand preference is a sort of condition in buying when a customer is loyal to a brand and will choose it if available. However, if there are other conditions that can affect his choices at the moment, another brand might be considered. This is quite different from brand insistence because, in this sort of condition, the customer remains loyal to the brand whether he or she can afford it at the moment or not.
Brand preference was displayed in the case mentioned above because Stacy was able to choose another product because the one she preferred was more expensive. If Stacy was displaying brand insistence, she would have looked for a way to augment her funds since her money was not enough for her product of choice.
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when is it appropriate to use a think-local, act-local approach strategy? a. when the need for local responsiveness is minimal and when potential efficiency gains from standardization is unrestricted by cross-country opportunities. b. when the local manager is intellectually savvy. c. when the local market provides strong opportunity for growth and profitability. d. when the need for local responsiveness is high due to significant cross-country differences in demographic, cultural, and market conditions, and where benefits from standardization is limited. e. when the need for centralized decision making is relevant due to various macroeconomic and market conditions.
D. when the need for local responsiveness is high due to significant cross-country differences in demographic, cultural, and market conditions, and where benefits from standardization is limited is it appropriate to use a think-local approach strategy.
The Oxford Dictionary defines approach as: “A course of action designed to achieve a protracted-time period or ordinary goal” “The artwork of planning and directing general navy operations and actions in a battle or battle”
Strategy as we've got recognized refers back to the lengthy-time period purpose or roadmap for an company, and the way it plans to attain them. Or, the path the employer will take towards its goals. Conversely, strategies talk to the specific set of moves taken to reach the organizational goals, or strategy.
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elling accounts receivable to obtain short-term funds is called multiple choice equity financing. debt financing. pledging. factoring.
Selling accounts receivable to obtain short-term funds is called factoring.
What are the short term funds?Short-term funds are debt funds that make loans to businesses for a time frame of one to three years. These funds typically invest exclusively in high-caliber businesses that have a track record of making on-time loan repayments and that generate enough cash flow from activities to support the borrowing.You make short-term investments if you plan to hold them for fewer than three years. You can consider investments like equities if you have a longer time horizon, preferably one of at least three to five years. Stocks have a greater potential for gains.To learn more about Short-term investments refer to:
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if the economy is at equilibrium, then an expansionary monetary policy will: group of answer choices reduce unemployment, but have little effect on inflation. reduce both unemployment and inflation. reduce unemployment, but increase inflation. have no effect on both unemployment and inflation.
if the economy is at equilibrium, then an expansionary monetary policy will reduce unemployment, but have little effect on inflation. Therefore option A is correct.
What is Inflation?Price increases, or inflation, can be thought of as the gradual loss of purchasing power. The average price increase of a selection of goods and services over time can serve as a proxy for the rate at which purchasing power declines.
Human requirements go beyond simply one or two things, even if it is simple to track price changes over time for certain products. For a comfortable life, people require a wide variety of items as well as a variety of services. Commodities like food grains, metal, and fuel are among them, as are utilities like power and transportation, as well as services like labor, entertainment, and health care.
Therefore option A is correct.
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suppose output exceeds potential output and contractionary fiscal policy is enacted. according to the as/ad model, in the long run, this fiscal policy will produce: multiple choice a lower output level and a lower price level than would have occurred if no action were taken. a lower price level than would otherwise have occurred if no action were taken. a lower output level than would otherwise have occurred if no action were taken. neither a lower price level nor a lower output level than would otherwise have occurred if no action were taken.
According to preferred measurements of gross domestic product (GDP), contractionary fiscal policy apparently reduces total output.
Taxes have a tendency to minimize personal consumption simply as spending cuts limit authorities consumption.
Why does contractionary fiscal policy make bigger activity rates?Contractionary economic policy motives interest charges to expand in the feel that the coverage makes little dollars accessible as loans in the economy. Basically, due to the fact that the coverage controls the furnish of money, it will have an effect on the dollars on hand for banks to mortgage out.
Examples of this contractionary fiscal policy include increasing taxes and lowering government spending.
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https://brainly.com/question/1416825#SPJ4Mia transferred $1,000 from her checking account to a certificate of deposit. How will the m1 and m2 measures of the money supply change?.
M1 will decrease and M2 will not change, when Mia transferred $1,000 from her checking account to a certificate of deposit.
What are M1 and M2 in the money supply?The money aggregates also referred to as M1, M2, and M3, are measures of the money supply in the United States. In addition to checkable bank deposits, M1 also includes the money in circulation. M2 consists of M1 and money market mutual funds, plus savings deposits under $100,000. Large-time bank deposits are added to M2 to create M3.
The name comes from the fact that the M1/M0 unit of account, which serves as the foundation for the medium of exchange within an economy, is the narrowest or most constrained unit of account. The most accessible type of money for transactions and commerce is thought to fall into this category. Because M1 is a more liquid measure of the money supply than M2, the two have different growth rates. There are some less liquid components in M2.
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which of the following is typically true during the decline stage of the product life cycle? advertising expenses increase. spending on all elements of the promotion mix is reduced. personal selling costs are increased. sales promotion efforts are increased. public relations efforts are the promotional focus.
Advertising expenses increase is typically true during the decline stage of the product life cycle.
As soon as a product or industry has entered decline, the focal point shifts nearly absolutely to minimizing fees. Advertising and marketing spend is reduced for merchandise on this existence level, due to the fact the marketing investment is better spent on different priorities.
The introduction phase is the first time clients are delivered to the brand new product. An employer have to normally consists of a sizeable funding in advertising and a advertising campaign targeted on making purchasers aware of the product and its blessings, specially if it extensively unknown what the coolest will do.
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monopolistically competitive firms in long run equilibrium produce at than the optimal scale. group of answer choices more than exactly less than sometimes more and sometimes less than
In the monopolistic competition, the long-run equilibrium always results in zero economic profit at a location to the left of the average total cost curve's minimum.
The long-term economic gains or losses in monopolistic competition will be removed by entry or leave, leaving firms with no economic gains. There will be some excess capacity in a monopolistically competitive business; this could be seen as the price paid for the variety of products that this market structure brings about. Businesses in monopolistic equilibrium competition continue to produce at a level where marginal cost and marginal revenue are equal over the long term.
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you are purchasing software that 20 people in your company will need to use on their home desktops. which of these will you need?
You are purchasing software that 20 people in your company will need to use on their home desktops. you need a group license.
Software is a set of computer programs and associated documentation and statistics.[1] this is in comparison to hardware, from which the gadget is built and which absolutely performs the paintings. At the lowest programming level, executable code consists of device language instructions supported with the aid of an individual processor—generally a central processing unit (CPU) or a pics processing unit (GPU). A machine language consists of organizations of binary values signifying processor commands that exchange the nation of the computer from its preceding kingdom. For instance, a preparation might also alternate the fee stored in a specific storage location inside the pc—an impact that is not directly observable to the consumer.
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why would zoning be important for an office tower with an aluminum and glass curtain wall exterior? what types of zones would you expect to have? 1
By keeping air and water out of the building, curtain walls essentially act as a buffer and an insulator. Curtain walls will be easier (and less expensive) to maintain, endure longer overall, and have an additional built-in protective layer.
A curtain wall is a lightweight, non-structural structure that covers the exterior of a building with the goal of shielding the interior from the elements. Curtain walls typically consist of an aluminum frame with an infill of glass, metal, or thin stone. Curtain walls are designed to prevent water from getting inside the system and to keep the interior dry. reduce the building's sway. Strong wind stress is specifically distributed by curtain walls, increasing the building's overall steadfastness.
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nevada copper company, inc. reported a net profit of $8.00 per share and a dividend of $3.50 per share. if you bought shares of the stock at $93.25 per share, what is your dividend yield?
Nevada Copper Company, Inc. reported a $3.50 per share dividend and a net profit of $8.00 per share. Your dividend yield is 3.75% if you purchased shares of the stock at a price of $93.25 per share.
The meaning of dividend yieldsThe dividend yield is another another metric to use when estimating investment income. This is the proportion of a company's current yearly dividend to its stock price at the time of calculation. In general, the dividend yield increases when the payout remains the same and the share price decreases.
A good dividend yield is what?High enough to cover your present income demands, a respectable dividend yield. however, low enough to imply that a company's payout is not under jeopardy. The range of dividend yields that satisfy these criteria is typically between 2% and 5%. Considering that an investor might not receive enough current income from a stock with a yield of less than 2%.
Dividend share= $3.50
Stock Purchasing Price= $93.25
Dividend Yield= [tex]\frac{dividend}{Purchase Price}[/tex]
= [tex]\frac{3.50}{93.25}[/tex]
= 0.0375
= 3.75%
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when large corporations with multiple divisions and many different products/services and brands find it difficult to manage all the advertising, promotional, and other functions, they often use group of answer choices a decentralized system an automated system a preset system a manual system
large corporations with multiple divisions and many different products/services and brands use an agency (a) decentralized system.
It is quite difficult to manage all the advertising, promotional, and other duties through a single department in large businesses with several divisions and a wide range of products. These enterprises typically operate under a decentralized structure with independent manufacturing, R&D, sales, and marketing divisions for different divisions, product lines, or businesses. Under this arrangement, the brand manager, who closely collaborates with the outside advertising agency and other marketing communications specialists as they build the promotional program, is given the duties and obligations often associated with advertising and promotions agencies.
The brand manager may also collaborate with the company's sales, marketing research, and advertising and promotion departments in other marketing-related capacities.
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which of the following is an effective strategy for personal saving? wait until the end of the month and save whatever is left in your checking account save a certain percentage of each paycheck and deposit it directly into a savings account cover all of your wants and needs and save whatever is left over take out a payday loan so you can save before you receive your paycheck
b) Save a certain percentage of each paycheck and deposit it directly in a savings account. Common strategy for saving money is called the 50-30-20 rule.
Get a clear view of your financial condition to help you better arrange your savings goals. Another clever strategy to enhance your savings is to automate it.
One simple approach to keep your savings and expenditures separate is to put your savings on autopilot. When money first appears in your checking account, it's tempting to spend it. Automating your savings can help you resist that urge.
You may automate your savings in two ways: by dividing your direct deposit in half and directing a portion of it to a savings account; and by establishing a periodic transfer from your checking account to your savings account.
Typically, you can utilise direct deposit to put a set amount or a certain percentage of your paycheck into a savings account.
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suppose the prices of petroleum products, including gasoline and fuel oil, fell sharply. which of the following would most likely occur as the result of the lower prices of petroleum products?
The result of the lower prices of petroleum products is reduction in demand for home insulation products.
Lower oil prices result in lower company expenses, which can boost profitability by lowering transportation costs and business expenditures. With the price of oil declining, inflation is being lowered. Economic growth may be boosted by the interaction of reduced prices, more purchasing power, and lower operating expenses.
The cost of oil directly affects how much it costs to make and recycle plastic. Oil is one of the ingredients that goes into making plastic. Accordingly, the price of producing plastic similarly lowers as the price of a barrel of oil does.
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Ayla is monitoring sales after release of a tv advertisement for her new line of non-gmo snack foods. The fact that this particular ad might not cause consumers to make an immediate purchase is a result of.
There are many possible causes for this, one of which is that the promoted product has not yet won the acceptance of the general public. This could be the rationale behind the advertisement Ayla saw for her new line of non-GMO snack items.
What do you mean by the GMO?GMOs, or GM for genetically modified foods, is another frequently used shorthand.
Any organism whose genes have been artificially altered is considered a GMO.
One form of "unnatural" gene alteration entails splicing a gene from one species into another.
GMOs include animals, insects, and pharmaceuticals that have undergone genetic alteration in addition to food products. Insulin was the first pharmaceutical created by genetic engineering.
Therefore, there are many possible causes for this, one of which is that the promoted product has not yet won the acceptance of the general public. This could be the rationale behind the advertisement Ayla saw for her new line of non-GMO snack items.
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Jacob bought 5. 5 pounds of jelly beans for $14. 74. How much would 7. 25 pounds of jelly beans cost, to the nearest cent?.
answer $19.43
explaination: 5.5 pounds of jelly beans= $14.74
1 pound of jelly beans= 14.74÷5.5 =2.68
7.25 pounds of jelly beans= 2.68×7.25=$19.43
$19.43 pounds of jelly beans cost, to the nearest cent Look at the ONE-CENTS digit, which is rounded to the nearest ten cents (the last digit). As always, round up or down. Look at the ten-cent digit to the closest dollar (a tenth of a dollar).
What is the cost?A cost is the amount of money that has been spent to produce something or provide a service and is thus no longer accessible for use. In business, the cost could be one of acquisition, in which case the money spent to obtain it is recognized as cost. In this situation, money is the input that is used to purchase the item.
$14.74 x 5.5 pounds of jelly beans cost
Jelly Beans: 1 Pound = 14.74 x 5.5 = 2.68
2.68 times 7.25 pounds of jelly beans equals $19.43.
The quarter is the 25-cent coin used in the US. The obverse (heads) of the quarter features George Washington, who served as our nation's first president. Since 1932, the 200th anniversary of his birth, he has been featured in the quarter. Washington's right-facing portrait was created in 2022.
Therefore, $19.43 pounds of jelly beans cost, to the nearest cent Look at the ONE-CENTS digit,
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oil reserves, inc., and petro corporation form a joint venture to design and test petroleum storage facilities and equipment. when a dispute arises, oil reserves files a suit against petro. the court is most likely to apply the same principles to this joint venture as it applies to
Oil reserves, inc., and petrol corporation form a joint venture to design and test petroleum storage facilities and equipment. when a dispute arises, oil reserves file a suit against petrol. the court is most likely to apply the same principles to this joint venture as it applies to Partnerships.
A joint venture (JV) is an enterprise association wherein or greater events conform to pool their assets for the cause of carrying out a selected mission. This mission may be a brand-new task or some other enterprise activity. Each of the contributors in a JV is liable for profits, losses, and expenses related to it.
A joint venture entails or greater men and women or entities becoming a member of collectively specially task, while in a partnership, it's far folks who be a part of collectively for a blended enterprise. A joint mission may be defined as a contractual association among or greater entities that targets to adopt a selected mission.
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the effect on the accounting equation of declaring a dividend that will be paid at a later date includes a(n): multiple select question. decrease in stockholders' equity. decrease in assets. increase in liabilities. decrease in liabilities. increase in assets. increase in stockholders' equity.
The effect on the accounting equation of declaring a dividend that will be paid at a later date includes a(n) increase in liabilities decrease in SE.
Enterprise accounting is the systematic recording, reading, interpreting, and imparting of economic records. Accounting may be accomplished by way of one man or woman in a small enterprise, or by way of specific groups in huge organizations. Accounting is the way an enterprise keeps the music of its operations.
Accounting is the process of recording financial transactions referring to an enterprise. The accounting method consists of summarizing, analyzing, and reporting those transactions to oversight organizations, regulators, and tax collection entities.
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the individual responsible for understanding the advertiser's marketing and promotion needs and interpreting them to agency personnel, serving as the link between the ad agency and its clients, is the group of answer choices marketing executive account executive advertising executive agency executive
The account executive is responsible for understanding the advertiser's marketing and promotion needs and interpreting them to agency personnel, serving as the link between the ad agency and its clients.
What is an Account Executive?
An employee who is primarily in charge of maintaining a business relationship with a client is known as an account executive.
Account executives are most frequently found in the financial services, public relations, and advertising industries. Additionally, technology firms that offer assistance for hardware and software give important clients account executives.
The main point of contact between a vendor and a customer is an account executive. Typically, the account executive is involved from the very beginning of the company relationship. They are in charge of carrying out the terms of the contract and maintaining the client's satisfaction after presenting the business and negotiating the contract.
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which is not a form of functional assessment? 2.5 points a) functional behavior analysis b) indirect functional assessment c) descriptive functional assessment d) forced choice
Forced choice is not a form of functional assessment.
What is assessment?Assessment refers to the systematic form for making inferences about student learning and development. It is the process of defining, selecting, designing, collecting, analyzing, interpreting, and using information to enhance student learning and development. Definition of assessment is test or analysis. An example of an assessment is the academic aptitude test. Similar definition Valuation is often defined for tax purposes as an indication of the value of an asset. There are two main form of assessment, each occurring at different points in the learning process: formative assessment, both before and during the learning process, and at the end of critical segments of the learning cycle. It is a summative evaluation performed on Or at the end of the learning process.To learn more about assessment from the given link :
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the consumer sovereignty view emphasizes the free will of individual consumers, and views consumption as an economic transaction dependent on:
The consumer sovereignty view emphasizes the free will of individual consumers, and views consumption as an economic transaction dependent on price based decisions
What is economic transaction ?When one person gives something of economic worth to another, an economic transaction takes place. Transactions involving products, services, income, and financial assets and obligations are all seen as having economic worth.A situation like a prisoners' dilemma might be used to describe an interaction, like an economic transaction. The notion that a gift is only a gift until it is returned and then transforms into an economic transaction is developed by Derrida. This was a self-liquidating economic transaction because he owned the garage.As a result, the Manual only distinguishes between three fundamental sorts of transactions: thoseTo learn more about economic transaction refer to:
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it will cost me $2,250 today to buy into the annuity. assuming a discount rate of 6.5%, what is the npv of this potential investment?
The NVP of this potential investment is -$50.17.
Potential Investments wealth a potential property that We are considering making to a Borrower the key facts and facts that are proved on each Lender's Dashboard and on that each Lender may endure a Bid.
Net present value (NPV) is a commercial rhythmical that inquires to capture the total advantage of financing time. The plan behind NPV search out the project of all of the future cash inflows and outflows to guide an asset, discounting all those future cash flows to the epoch, and therefore adjoin the ruling class together.
The present value of the annuity.
500/(1+.065) + 600/(1+.065) + 700/(1+.065) + 800/(1+.065)
= $2,199.83 is
NPV is equal to the present value of the annuity minus the initial cost.
NPV = $2,199.83 - 2250
= -50.17
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one determinant of the long-run average unemployment rate is the a. rate of growth of the money supply, while the inflation rate depends primarily upon the market power of unions. b. existence of efficiency wages, while the inflation rate depends primarily upon the extent to which firms are competitive. c. minimum wage, while the inflation rate depends primarily upon the money supply growth rate. d. market power of unions, while the inflation rate depends primarily upon government spending.
Answer-1. Correct alternative is 'c': One determinant of the long term common unemployment price is the minimum wage, at the same time as the inflation prices relies upon more often than not upon the cash deliver increase price.
The required details for Inflation rate in given paragraph
Inflation is a upward thrust in charges, which may be translated because the decline of buying electricity over time. The price at which buying electricity drops may be pondered within side the common charge boom of a basket of decided on goods and offerings over a few length of time. The upward thrust in charges, that's frequently expressed as a percentage, way that a unit of foreign money successfully buys much less than it did in previous periods. Inflation may be contrasted with deflation, which happens while charges decline and buying electricity increases.
Inflation pursuits to degree the general effect of charge modifications for a diverse set of merchandise and offerings. It permits for a unmarried cost illustration of the boom within side the charge level of products and offerings in an financial system over a length of time.
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oscar is a kitchen and bathroom design and construction specialist. considering his business in the context of operations, the tools, and raw materials he uses would best be classified as
Oscar is a kitchen and bathroom design and construction specialist. considering his business in the context of operations, the tools, and raw materials he uses would best be classified as inputs.
What are inputs in business operations?Inputs (labor, capital, equipment, land, buildings, materials, and information) are transformed into outputs (goods and services) that generate value for customers via operations management. To satisfy consumer needs, all firms must work to improve the quality of their transformation processes.
All materials used to produce goods and services are considered inputs. Workers' time, fuel, materials, buildings, and equipment are a few examples of
The term "inputs" refers to all of the resources that a company employs during the production process, including manpower, raw materials, components, machinery, and other tools. Outputs include finished tangible things like furniture, clothing, or automobiles as well as intangible services like healthcare, business consultancy, and education.
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private loan companies may be found in many places. there are , regional, and local lenders, and even individual entrepreneurs who loan money.
Private loan providers can be located everywhere. Money is lent by national, regional, local, and even individual business owners.
Greater than local but smaller than national is regional. The regional forecast provides you with additional information, possibly covering a number of counties, an entire state, or even multiple states. The local forecast only covers your city and perhaps a few of its suburbs.
The idea that local issues only concern a certain region inside a country, regional issues only affect a specific geographic region, like Europe or Asia, and global issues are worldwide issues that affect all areas of the world is oversimplified.
Economically underprivileged communities are encouraged by regional development to improve their social, cultural, environmental, and economic conditions.
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According to the price equation, to find the actual price, you should do which two things to the list price?.
According to the price equation, to find the actual price, you should do which two things to the list price add extra fees and subtract incentives and allowances
The margin between an item's cost and its selling price is known as the pricing margin or profit margin. Therefore, the goal of the majority of businesses is to maximize profits while maintaining competitive prices. There is no denying the critical importance of pricing.
Cost-based pricing, competitive pricing, and pricing based on customer value are the three main pricing strategies. Let's simply review each. With cost-based pricing, a business figures out its total cost to build, distribute, market, and support the product.
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Which of the following statements regarding private health insurance plans is true? a. In a traditional indemnity plan, the premium cost is low if it is a high-deductible plan. b. In managed care plans, employers contract with the health care service provider. c. In traditional indemnity plans, the insured pays 80% of the eligible health care expenses. d. In fee-for-service plans, the health care provider is the same as the insurer. e. Group health insurance is a contract between pharmaceutical companies and the health care provider.
Among the following statements regarding private health insurance plans with things which are traditional indemnity plans, the premium cost is low if it's a high deductible plan. Hence, option A is appropriate.
What are the indemnity plans?Medical insurance policies known as indemnity plans-based health insurance pay the insured for actual hospitalization costs incurred throughout treatment up toward the total policy amount insured amount.
An indemnity plan is a commitment to hold another party harmless from future losses or damages. The act of repaying another entity after a loss has been incurred is known as indemnification. A contract for indemnity releases the indemnitee from liability and indemnifies the Indemnitor.
Hence, option A is correct.
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howard beale's transformation characterizes the turn from news as reporting to news as punditry and affect management group of answer choices true false
True The transition from news as reporting to news as pundit and affect management is characterised by Howard Beale's transformation.
A pundit is a person who provides commentary or analysis to the media on a given subject (most typically politics, the social sciences, technology or sport).
In the television series Network, Beale, the anchorman for the UBS Evening News, struggles to accept the consequences of the social evils and immorality present in the world. Beale, a seasoned and well-respected anchorman who began his career in 1950 at UBS, had his ratings decline gradually but steadily beginning in 1969. In 1970, after his wife died, he became lonely and began abusing alcohol.
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based on interest rate parity, the larger the degree by which the foreign interest rate exceeds the u.s. interest rate, the:
Based on interest rate parity, the larger the degree by which the foreign interest rate exceeds the u.s. interest rate, the forward discount
Interest rate Equality( IRP) is a proposition according to which the interest rate differential between two countries is equal to the differential between the forward exchange rate and the spot exchange rate.
Interest rate equality( IRP) states that the foreign currency's forward rate decoration or reduction is roughly equal to the interest rate differential between the United States and the foreign country. However, also foreign investors will earn the same returns as U, If interest rate equality( IRP)exists.S. investors.
The equality condition suggests that real interest rates will equate between countries and that capital mobility will affect capital overflows that exclude openings for arbitrage. There exists strong substantiation that RIRP holds tightly among arising requests in Asia and also Japan.
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if an increase in the price of gaming consoles causes demand for video games to decrease, what type of goods are video games and gaming consoles?
Complementary goods are video games and gaming consoles.
What is Complementary goods?
Purchases of complementary commodities, such as fish & chips, tennis rackets, and tennis balls, are made in pairs. Desire for the other good will rise in tandem with the demand for the first good. There will be an increase in demand for PS4 games as the console's popularity grows.Are televisions and game consoles categorized as computers?
gaming systems A game console is a specific kind of computer used for watching TV while playing video games. TVs: Nowadays, a lot of TVs come with software—or apps—that enable you to access numerous forms of online material. As an illustration, you could instantly stream video to your TV from the Internet.Learn more about Complementary goods
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jim roy visits the doctor for his annual check-up which costs $85. he is billed for this at the end of the month. what type of credit did jim use?
Jim used revolving credit for his annual checkup.
The most you can spend on a revolving credit account is called the credit limit. You have the option of paying off the entire balance at the end of each billing cycle, carrying a balance over to the next month, or "revolving" the balance.
You'll be required to pay the minimum payment each month if you revolve a balance. You can discover further information in the fine print of your revolving credit agreement. This could be a fixed amount, like $25, or a percentage of your overall balance, whichever is higher. On the sum that is carried over from month to month, you will also be charged interest. Revolving credit is a term used to describe borrowing against a credit line. Assume a lender grants you a certain amount of credit that you can use again. The amount of credit you are permitted to use each month is known as your credit line or credit limit. You are free to use all or a portion of your credit limit for any purchase.
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